Released on = January 25, 2007, 5:48 am

Press Release Author = Ubiest S.p.A.

Industry = Software

Press Release Summary = Four solution categories winners and one grand-prize winner
(€35,000 cash and €100,000 in NAVTEQ map data licenses) will be announced at the
3GSM Europe in Barcelona, Spain, 14 February 2007.

Press Release Body = UbiEst\'s latest off-board mobile navigation service, UbiNav,
has been selected as semifinalist for for this year\'s NAVTEQ Global LBS Challenge in
Europe.
The company, founded in 2001 and based in Treviso, is the first italian solution
provider to gather final round judging of NAVTEQ Global LBS Challenge, a developer
contest created to catalyze growth in the location-based services industry by
bringing together the key players in the LBS/wireless value chain.
Executives from wireless carriers, hardware and device manufacturers and other
influential players in the wireless industry will judge the semi-final solutions and
select four solution categories winner as well as one grand-prize winner (€35,000
cash and €100,000 in NAVTEQ map data licenses) that will be announced at the 3GSM
Europe in Barcelona, Spain, 14 February 2007.

UbiEst is participating the Challenge with an innovative mobile integrated
navigation product, UbiNav, a white label, ready-to-use, customizable off board
navigation service, providing a revolutionary environment for the development of
Business and Consumer Mobile LBSs.
UbiNav brings location and door-to-door guidance into daily activity helping users
to plan activities, find businesses, locate and track friends with the support of
UbiNav.com the User-Generated Community portal.

UbiNav will be officially presented at the 3GSM World Congress, the world\'s premier
mobile event bringing together mobile operators and equipment vendors, service
providers and developers as well as those from the Internet and the world of
entertainment. About 60,000 visitors are expected to attend the Congress, while the
exhibition will host 1,300 stands. UbiEst will participate 3GSM World Congress as
unique italian partner within NAVTEQ stand (Hall 1, boothD124).



UbiEst www.ubiest.com
UbiNav www.ubinav.com
NAVTEQ Global LBS Challenge www.lbschallenge.com
3GSM World Congress Forum www.3gsmworldcongress.com


Brina Francavilla
Ubiest S.p.A.
Via Reginato 85/H
31100 Treviso
ITALY
Tel: +39 0422 210 194
Fax: +39 0422 210 270
Website: http://www.ubiest.com
E-mail: press@ubiest.com

Web Site = http://www.ubiest.com

Contact Details = Brina Francavilla
Ubiest S.p.A.
Via Reginato 85/H
31100 Treviso
ITALY
Tel: +39 0422 210 194
Fax: +39 0422 210 270
Website: http://www.ubiest.com
E-mail: press@ubiest.com